Question 1

Enterprise applications introduce switching costs.

Accepted Answer

A) True 
 B)False

Question 2

Which of the following enables a firm to generate demand forecasts for a product and to develop sourcing and manufacturing plans for that product?

Accepted Answer

A)  Supply chain demand system
B)  Supply chain delivery system
C)  Supply chain optimization system
D)  Supply chain execution system
E)  Supply chain planning systemF) A) and E)
G) C) and E)

Question 3

You have been hired by Santori,Inc. ,a small company that imports and distributes an Italian sparkling water.The company is interested in what benefits an enterprise system would bring.Would an enterprise system be appropriate for this company? What steps would you take in determining this?

Accepted Answer

An enterprise system may be too expensiv...

Question 4

As they move through the supply chain,________ are transformed into finished products and shipped to retailers and customers.

Accepted Answer

A)  raw materials
B)  intermediate products
C)  basic products
D)  natural resources
E)  nascent productsF) A) and B)
G) A) and C)

Question 5

CRM software can help organizations identify high-value customers for preferential treatments.

Accepted Answer

A) True 
 B)False

Question 6

Which of the following provides a suite of integrated software modules for finance and accounting,human resources,manufacturing and production,and sales and marketing that allows data to be used by multiple functions and business processes?

Accepted Answer

A)  Process management software
B)  ERP systems
C)  Groupware
D)  CRM software
E)  Supply chain management systemsF) B) and E)
G) B) and D)

Question 7

Which of the following is not true about enterprise systems?

Accepted Answer

A)  Enterprise systems help firms respond rapidly to customer requests for information or products.
B)  Enterprise system data have standardized definitions and formats that are accepted by the entire organization.
C)  Enterprise software is expressly built to allow companies to mimic their unique business practices.
D)  Enterprise software includes analytical tools to evaluate overall organizational performance.
E)  Enterprise systems provide firm-wide information to help managers make better decisions.F) B) and C)
G) A) and B)

Question 8

A network of organizations and business processes for procuring raw materials,transforming these materials into intermediate and finished products,and distributing the finished products to customers is called a/an:

Accepted Answer

A)  distribution channel.
B)  supply chain.
C)  value chain.
D)  marketing channel.
E)  information system.F) A) and B)
G) B) and D)

Question 9

Components or parts of finished products are referred to as:

Accepted Answer

A)  upstream materials.
B)  raw materials.
C)  secondary products.
D)  intermediate products.
E)  mid-chain products.F) A) and B)
G) B) and D)

Question 10

The difference between push- and pull-based models is summarized by which of the following slogans?

Accepted Answer

A)  Sell what we make,not make what we sell.
B)  Push what we make,not pull what we make.
C)  Make what we sell,not sell what we make.
D)  Pull what we make,not push what we sell.
E)  Make what we push,not push what we sell.F) A) and B)
G) B) and C)

Question 11

Which of the following is an important capability for sales processes that is found in most SFA modules in major CRM software products?

Accepted Answer

A)  Returns management
B)  Lead management
C)  Channel promotions management
D)  Events management
E)  Customer satisfaction managementF) A) and D)
G) D) and E)

Question 12

What additional complexities are faced in global supply chains? How does the Internet help in managing global supply chains?

Accepted Answer

Global supply chains typically span grea...

Question 13

You have been hired by Croydon Visiting Nurse Services,whose business processes are all manual,paper-based processes.How might a CRM system benefit them?

Accepted Answer

A CRM system that includes patients' hea...

Question 14

Identify five benefits of customer relationship management systems.

Accepted Answer

Benefits include: better customer servic...

Question 15

The business value of an effective supply chain management system includes all of the following except:

Accepted Answer

A)  faster time to market.
B)  cost reduction.
C)  supply matched to demand.
D)  improved delivery service.
E)  increased inventory levels.F) All of the above
G) A) and D)

Question 16

Enterprise application vendors have created ________ to make their own customer relationship management,supply chain management,and enterprise systems work closely together with each other.

Accepted Answer

A)  e-business suites
B)  ERP systems
C)  middleware
D)  legacy systems
E)  cloud solutionsF) C) and D)
G) None of the above

Question 17

Why isn't overstocking warehouses an effective solution for a problem of low availability?

Accepted Answer

A)  It does not speed product time to market.
B)  It is an inefficient use of raw materials.
C)  It increases sales costs.
D)  It increases inventory costs.
E)  It lowers fill rate.F) D) and E)
G) C) and D)

Question 18

SCM systems require multiple organizations to share information and business processes.

Accepted Answer

A) True 
 B)False

Question 19

Using social networking tools to converse with customers is called:

Accepted Answer

A)  analytical CRM.
B)  social CRM.
C)  operational CRM.
D)  PRM.
E)  ERM.F) All of the above
G) C) and D)

Question 20

A supply chain driven by actual customer orders or purchases follows a ________ model.

Accepted Answer

A)  pull-based
B)  build-to-stock
C)  push-based
D)  replenishment-driven
E)  optimizedF) B) and E)
G) A) and B)

Exam 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications

CRM software can help organizations identify high-value customers for preferential treatments.

Correct AnswerverifiedShow Answer

Enterprise application vendors have created ________ to make their own customer relationship management,supply chain management,and enterprise systems work closely together with each other.

Correct AnswerverifiedShow Answer

A network of organizations and business processes for procuring raw materials,transforming these materials into intermediate and finished products,and distributing the finished products to customers is called a/an:

Correct AnswerverifiedShow Answer

You have been hired by Croydon Visiting Nurse Services,whose business processes are all manual,paper-based processes.How might a CRM system benefit them?

Correct AnswerverifiedA CRM system that includes patients' hea...View AnswerShow Answer

Which of the following provides a suite of integrated software modules for finance and accounting,human resources,manufacturing and production,and sales and marketing that allows data to be used by multiple functions and business processes?

Correct AnswerverifiedShow Answer

The business value of an effective supply chain management system includes all of the following except:

Correct AnswerverifiedShow Answer

A supply chain driven by actual customer orders or purchases follows a ________ model.

Correct AnswerverifiedShow Answer

Enterprise applications introduce switching costs.

Correct AnswerverifiedShow Answer

SCM systems require multiple organizations to share information and business processes.

Correct AnswerverifiedShow Answer

Components or parts of finished products are referred to as:

Correct AnswerverifiedShow Answer

Why isn't overstocking warehouses an effective solution for a problem of low availability?

Correct AnswerverifiedShow Answer

Which of the following is an important capability for sales processes that is found in most SFA modules in major CRM software products?

Correct AnswerverifiedShow Answer

As they move through the supply chain,________ are transformed into finished products and shipped to retailers and customers.

Correct AnswerverifiedShow Answer

You have been hired by Santori,Inc. ,a small company that imports and distributes an Italian sparkling water.The company is interested in what benefits an enterprise system would bring.Would an enterprise system be appropriate for this company? What steps would you take in determining this?

Correct AnswerverifiedAn enterprise system may be too expensiv...View AnswerShow Answer

Which of the following enables a firm to generate demand forecasts for a product and to develop sourcing and manufacturing plans for that product?

Correct AnswerverifiedShow Answer

The difference between push- and pull-based models is summarized by which of the following slogans?

Correct AnswerverifiedShow Answer

Identify five benefits of customer relationship management systems.

Correct AnswerverifiedBenefits include: better customer servic...View AnswerShow Answer

Using social networking tools to converse with customers is called:

Correct AnswerverifiedShow Answer

What additional complexities are faced in global supply chains? How does the Internet help in managing global supply chains?

Correct AnswerverifiedGlobal supply chains typically span grea...View AnswerShow Answer

Which of the following is not true about enterprise systems?

Correct AnswerverifiedShow Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
A CRM system that includes patients' hea...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
An enterprise system may be too expensiv...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
Benefits include: better customer servic...
View Answer

Correct Answer
verified

Correct Answer
verified
Global supply chains typically span grea...
View Answer

Correct Answer
verified