A) the two-step flow of communication.
B) forewarning members that outsiders will question their beliefs.
C) using charismatic leaders to attract new converts.
D) creating a "germ-free ideological environment."
Correct Answer
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Multiple Choice
A) are not persuaded by television advertising.
B) fail to grasp the persuasive intent of commercials.
C) use the central route to persuasion.
D) are skeptical of television advertising.
Correct Answer
verified
Multiple Choice
A) more factually based.
B) more coercive.
C) less believable.
D) less interesting.
Correct Answer
verified
Multiple Choice
A) increasing drivers' use of seat belts.
B) reducing children's aggression.
C) reducing teen smoking.
D) increasing adults' charitable contributions.
Correct Answer
verified
Multiple Choice
A) keeping one's own opinions private.
B) making a public commitment to one's own position.
C) attacking the opposite position.
D) being closed to all arguments.
Correct Answer
verified
Multiple Choice
A) They encourage the use of e-cigarettes to overcome the urge to smoke.
B) They enact role plays to show ways of refusing a cigarette.
C) They teach students to respond to advertisements with counterarguments.
D) They trigger the students' own cognitive processing.
Correct Answer
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Multiple Choice
A) About 1 in 5 Americans believes President Obama is a Muslim.
B) About 1 in 4 Americans thinks the sun revolves around the earth.
C) About 1 in 3 Americans believes President Obama was born outside the United States.
D) About 1 in 4 Americans believes the earth rotates around the moon.
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verified
Multiple Choice
A) 40 percent
B) 18 percent
C) 5 percent
D) 33 percent
Correct Answer
verified
Multiple Choice
A) Central route persuasion
B) Attitude inoculation
C) Depressive realism
D) Attitude polarization
Correct Answer
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