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By using short, simple words, you


A) emphasize the emotional meaning rather than the logical meaning of your message.
B) encourage readers to respond to your message using short slang words.
C) avoid a conversational tone that can distract readers from relevant facts and figures.
D) keep ethnocentrism out of your writing.
E) focus readers on the content of your message, not on how it is conveyed.

F) A) and E)
G) D) and E)

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When Citi announced "repositioning actions to further reduce expenses..." in the Introduction to Chapter 5:


A) Citi was very clear in communication its own actions.
B) Citi does not have to explain what it meant by "repositioning."
C) Citi should have created simple and concise sentences to ensure clear communication.
D) Citi needs to avoid adding an explanation to something that was very clear.
E) Citi should avoid the verbal equivalent of head-locks and body-slams.

F) B) and D)
G) A) and E)

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A cliché is a phrase that has been used for so long that it is not considered original.

A) True
B) False

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A unified paragraph


A) helps readers comprehend ideas that are important yet unrelated.
B) avoids language that suggests discrimination by gender, religion, or nationality.
C) has a confident, courteous, and sincere tone.
D) includes sentences linked smoothly to those before and after it.
E) provides information in a logical order and without irrelevant details.

F) A) and B)
G) C) and E)

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Pronouns can bind sentences and ideas together to create a more coherent paragraph.

A) True
B) False

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Active voice is a good way to emphasize


A) the parallel structure of the active verbs.
B) the doer of the action.
C) the receiver of the action.
D) the independent clause of a complex sentence.
E) the major idea in a topic sentence.

F) B) and C)
G) A) and B)

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In addition to accuracy, name four other guidelines for writing clearly. Provide an example of each.

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a.Be complete. A message must contain al...

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A platitude is


A) a transitional expression that connects ideas in logical fashion.
B) a trite or obvious statement that implies a condescending attitude.
C) a paragraph that lacks both parallel structure and unity.
D) a series of short, simple sentences that explain a single idea.
E) an overconfident statement that implies arrogance.

F) B) and D)
G) None of the above

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Using a similar grammatical structure for similar ideas is


A) parallelism.
B) subordination.
C) active voice.
D) compounding.
E) insubordination.

F) B) and E)
G) C) and D)

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A series of short paragraphs can weaken coherence by obscuring underlying relationships.

A) True
B) False

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Which sentence includes only positive language?


A) The customer service department is closed after 6:00 p.m.
B) You cannot use a pen with green ink to complete the form.
C) Your tax refund will arrive after April 20.
D) The customer failed to provide her zip code.
E) We must deny your request to change your password over the phone.

F) B) and D)
G) B) and C)

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Identify the sentence that does not contain a mechanical error.


A) Please call the Springfield; MO, office.
B) He ordered 6 new computer systems for the office.
C) I understand the brochure is completed please send me a copy.
D) The new ceo plans to improve productivity by 15% in one year.
E) We use special packaging to protect our products.

F) C) and D)
G) B) and E)

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Identify the sentence that does not contain a redundant phrase.


A) Young adults should plan ahead for retirement at the start of their careers.
B) Understanding absolute and relative cell references is fundamental to working with spreadsheets.
C) The company will give each and every employee a year-end bonus.
D) Receive a free gift when you subscribe to our magazine.
E) When and if profits increase by 15 percent, all employees will receive a raise.

F) B) and E)
G) A) and E)

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Which of the following is not a correct statement about sentences?


A) Sentences have a subject and predicate.
B) A complex sentence contains two or more independent clauses.
C) A variety of sentence patterns keeps your writing interesting.
D) Sentences vary widely in style, length, and effect.
E) A compound sentence shows equal relationships.

F) A) and E)
G) C) and D)

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A passive sentence


A) contains some form of the verb to be.
B) is usually shorter than an active sentence.
C) includes a verb expressed in the past tense.
D) calls reader attention to the doer of the action.
E) is not appropriate when using negative language.

F) B) and E)
G) C) and D)

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Which statement does not appear overconfident?


A) If you know what's good for your company, you'll order these tone cartridges.
B) I'm sure that you will want to subscribe to the new online training series.
C) I know that these clip-art images are perfect for your business.
D) Because I'm sure you want these wrist pads, I will call you tomorrow.
E) After completing two training sessions, you should see your productivity increase.

F) A) and B)
G) D) and E)

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Putting an idea in a short, simple sentence emphasizes its importance.

A) True
B) False

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You can keep your business writing interesting and express relationships between ideas by varying the pattern and length of your sentences.

A) True
B) False

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Rewrite the following sentences using parallel structure: a.The intern is efficient and pays attention to details. b.The new system accepts data entry, processes customer orders, and it can prepare financial statements. c.The student either should study for the major test or accept an undesirable grade on the test. d.The board recommends either selling the home appliance division to a competitor or creation of an independent subsidiary. e.George is not only capable of writing a formal report but also a snappy tweet.

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a.The intern is efficient and detail-ori...

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Long words are appropriate when


A) slang is insufficiently formal for the message.
B) you want to stimulate a particular reaction.
C) short words can't convey your meaning.
D) negative language is not practical.
E) you are including brief subjunctive phrases.

F) B) and D)
G) A) and D)

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