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Have you ever tried to think of the words and hum the melody of one song while the radio is playing a different song? People have often noted that this is very difficult to do.This difficulty can be understood as


A) articulatory suppression.
B) an overload of sensory memory.
C) rehearsal interference.
D) an LTM recency effect.

E) A) and C)
F) A) and B)

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The word-length effect shows that it is more difficult to remember


A) a long list of words than a short list of words.
B) a list of long words than a list of short words.
C) a list of words that are all the same length than a list of words that are of different lengths.
D) a list of words that are of different lengths than a list of words that are all the same length.

E) C) and D)
F) A) and C)

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If a person has a digit span of two,this indicates that he hasmemory.


A) an absence of sensory
B) poor short-term
C) exceptional short-term
D) normal short-term

E) A) and C)
F) B) and D)

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Information remains in sensory memory for


A) seconds or a fraction of a second.
B) 15-30 seconds.
C) 1-3 minutes.
D) as long as it is rehearsed.

E) C) and D)
F) A) and B)

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Research on monkeys has shown that the part of the brain most closely associated with working memory is the


A) hippocampus.
B) amygdala.
C) occipital cortex.
D) prefrontal cortex.

E) B) and C)
F) A) and D)

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When a sparkler is twirled rapidly,people perceive a circle of light.This occurs because


A) the trail you see is caused by sparks left behind from the sparkler.
B) due to its differing wavelengths,the light from the sparkler continues to radiate for about a second after it goes out.
C) the length of iconic memory (the persistence of vision) is about a fraction of a second.
D) Gestalt principles work to complete the circle in our minds.

E) A) and D)
F) A) and B)

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Which of the following represents the most effective chunking of the digit sequence 14929111776?


A) 14 929 111 776
B) 149 29111 776
C) 14 92 91 117 76
D) 1492 911 1776

E) A) and D)
F) None of the above

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Peterson and Peterson studied how well participants can remember groups of three letters (like BRT,QSD) after various delays.They found that participants remembered an average of 80 percent of the groups after 3 seconds but only 10 percent after 18 seconds.They hypothesized that this decrease in performance was due to,but later research showed that it was actually due to.


A) interference;decay
B) priming;interference
C) decay;interference
D) decay;lack of rehearsal

E) All of the above
F) A) and C)

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Explain Sperling's experiments about sensory memory.Compare and contrast the results of the whole- vs.partial- report methods,and use this example to explain how clever experimentation can reveal rapid cognitive processes that we are usually unaware of.

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Sperling's experiments on sensory memory...

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Sperling's delayed partial report procedure provided evidence that


A) STM and LTM are independent components of memory.
B) information in sensory memory fades within 1 or 2 seconds.
C) information in STM must be rehearsed to transfer into LTM.
D) STM has a limited capacity.

E) None of the above
F) A) and B)

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It is easier to perform two tasks at the same time if


A) one is handled by the sketch pad and one is handled by the phonological loop.
B) both are handled by the sketch pad.
C) both are handled by the phonological loop.
D) the central executive is deactivated during the dual task time period

E) A) and B)
F) All of the above

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The episodic buffer directly connects to which two components in Baddeley's model of memory?


A) The phonological loop and the visuospatial sketchpad
B) The central executive and long-term memory
C) The central executive and the phonological loop
D) The phonological loop and long-term memory

E) B) and D)
F) All of the above

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One function ofis to pull information out of long-term memory.


A) sensory memory
B) the phonological loop
C) articulatory suppression
D) the central executive

E) B) and C)
F) A) and D)

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Conduct an experiment where participants see a number of target letters flashed briefly on a screen and are told to immediately write down the letters in the order they were presented.It is most likely that the target letter "P" will be misidentified as


A) L.
B) I.
C) R.
D) C.

E) A) and B)
F) A) and C)

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Given the different theoretical components of working memory,the code for these memories is most likely based on theof the stimulus.


A) sound
B) appearance
C) meaning
D) modality

E) None of the above
F) All of the above

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The primary effect of chunking is to


A) maximize the recency effect.
B) increase memory for items by grouping them together based on sound.
C) develop a visual code to supplement a phonological code for the information.
D) increase the efficiency of short-term memory.

E) A) and D)
F) B) and C)

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The word-length effect reveals that


A) STM digit span remains constant across native speakers of different languages.
B) longer words are typically more distinctive and easier to retrieve from LTM than shorter words.
C) working memory's central executive processes verbal information differently than visual/image information.
D) the phonological loop of the working memory model has a limited capacity.

E) A) and D)
F) A) and C)

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Funahashi et al.'s work on monkeys doing a delayed response task examined the role of neurons in the


A) nucleus acumbens.
B) prefrontal cortex.
C) diencephalon.
D) cingulate gyrus.

E) All of the above
F) A) and D)

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If Peyton Manning,a professional football player,wanted to remember his 16-digit credit card number,which of the following memory techniques would you recommend?


A) He should think of the numbers as a sequence of football statistics.
B) He should picture each of the numbers in his head printed in a bright color.
C) He should first memorize a few other sequences of 16 digits to gain some practice.
D) He should visualize the front of his credit card showing a picture of him dribbling a basketball.

E) None of the above
F) A) and C)

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The effective duration of short-term memory,when rehearsal is prevented,is


A) just under a fraction of a second.
B) 15-20 seconds or less.
C) 1-3 minutes or more.
D) indefinite.

E) B) and D)
F) B) and C)

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