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Close integration between research and development (R&D), production and marketing can help a company avoid innovation failures.

A) True
B) False

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Customer focus in a function of only the lower levels of an organization.

A) True
B) False

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refers to unit cost increases associated with a large scale of output.


A) Economies of scale
B) Learning effects
C) Diseconomies of scale
D) Flexible manufacturing
E) Mass customization

F) C) and E)
G) A) and D)

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Strong brand loyalty leads to more sales and the ability to charge higher prices.

A) True
B) False

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Although important, unfortunately, innovation plays a minor role in achieving competitive advantage.

A) True
B) False

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The challenge for a company's human resource function is to find ways to lower wage and benefits costs.

A) True
B) False

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Just-in-time inventory systems:


A) are used only by manufacturing firms.
B) provide a buffer stock of inventory for a company.
C) are used to reduce inventory holding costs.
D) save costs by outsourcing inventory management to other companies.
E) always keep extra inventory on hand for emergencies.

F) None of the above
G) B) and E)

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Poor commercialization occurs when there is definite customer demand for a new product, but the product is not well adapted to customer needs because of factors such as poor design and poor quality.

A) True
B) False

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Six Sigma is a quality and efficiency program derived from the concept of Total Quality Management, and was widely used in Japan before acceptance in the U.S.

A) True
B) False

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Which of the following does the philosophy underlying TQM include?


A) Greater quantity results in cost decreases.
B) Better quality leads to higher market share.
C) Greater quantity increases a company's profitability.
D) Opinions of employees are irrelevant in manufacturing products.
E) Work standards should only be defined as numbers or quotas.

F) B) and C)
G) A) and E)

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Employee productivity is:


A) a function of employee socialization.
B) one of the key determinants of a company's efficiency.
C) not subject to measurement.
D) typically not sustainable in the long run.
E) a function that does not affect a company's profitability.

F) B) and D)
G) A) and D)

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Sherree works at Dustcloud Manufacturing where she is part of a seven member team.Her team coordinates its own activities as well as makes its own hiring, training, work, and reward decisions.This type of team is referred to as a virtual team.

A) True
B) False

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The "sigma" in the Six Sigma name refers to the Greek letter meaning standard deviation from the mean.

A) True
B) False

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A benefit oflong-time customer loyalty is the free advertising that customers provide for a company tluough referrals.

A) True
B) False

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A company's hiring strategy:


A) directly affects employee productivity.
B) has little effect on employee productivity.
C) does not relate to profitability.
D) is not part of the company's overall human resource strategy.
E) upgrades an employee's skill level.

F) B) and D)
G) None of the above

Correct Answer

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